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2017 Google Search Trends in Finance and Marketing

By Stefan Finsinger
from Quality Financial Media
25 March 2017
The Financial Brand breaks down Google search trends in the banking industry — what consumers and marketing execs are looking for and when.

Google Trends is a fascinating utility, using the search giant’s vast database to shed light on everything from the spread of flu outbreaks to economic predictions. While initially considered little more than a cool way to visualize search volumes, Google Trends is now widely regarded as a scientifically respected forecasting tool.

Using Google Trends, you can gauge the level of interest in virtually any given topic. The data can be reported globally as far back as 2004, or broken down for a specific country and/or time period.

See the findings here: https://thefinancialbrand.com/64267/google-search-trends-banking-marketing/